Appreciating Social Media

I remember being asked in kindergarten “What do you wanna be when you grow up?” I said a teacher. Because it was a teacher who asked me. I think it was middle school when I fell in love with Harry Potter and decided that I should be a best-selling novelist and write fiction books about whatever I was into at the time. Then in high school I decided that wasn’t realistic enough, so I would settle on being a journalist or news reporter. Not once did I say, “You know, it would be cool to tweet for a living.” or “Hey! I love Facebook, I wonder if I can get paid to post statuses.” But that’s what I’m doing. I’m 21, a college graduate. I got my BA in Journalism from the University of North Texas and I got offered a job just a month after graduation. Essentially, I’m the social media voice for the company that I work for. And I love it.FullSizeRender

I’m Generation Y. I’m a millenial. I am who every company is beginning to target. Banks, credit unions, restaurants, fast food. They want me, they want us. So here I am, tweeting and posting on social media, something my superiors aren’t fond of, for a living. My job is to create engaging content that gets the company attention on social media… targeting Gen Y. This is easy since a majority of users are Gen Y. I don’t have any specific guidelines to abide by, in fact, I created some guidelines myself. Most of my job is entirely up to me.

I’m not sure what my goal is on here yet. Perhaps I’ll blog advice on social media and gaining followers. Perhaps I’ll use this as a means of advice or inspiration. Who knows? But I’ll be back.

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